Reed’s Raspberry Ginger Brew

History: Chris Reed, founder and CEO of Reed’s Inc. is not a shy man. He’s upfront and original with every thought. And he’s not afraid to tell you what he thinks about the competition. How could a raspberry ginger ale not catch your eye? Because c’mon, you know that sounds appealing. Well, the reason Reed created his is because the others… didn’t. He says over the phone, “Probably about 20 years ago, Canada Dry came out with a raspberry ginger ale…. They were so appallingly bad that I wanted the world to taste what real raspberry ginger ale tasted like.” Man, sounds like my ex-wife talking about me. Point is, probably not gonna be a combination soda between Canada Dry and Reed’s anytime soon. Reed adds that most of the competition has fallen by the wayside. If you google “raspberry ginger ale,” Schweppes is the only other brand on the radar. Apparently its a cutthroat flavor. While labeled a ginger ale, Reed prefers to call his line of Reed’s soda “ginger brews” because they contain spices and other fruits not found in traditional ginger beers or ales. Reed’s was making ginger-based sodas before the category became all the rage in 2015. They’ve been doing it since 1989. Raspberry ginger ale was the third flavor Chris Reed created after his traditional ginger brew and spiced apple brew. Upon founding his company, Reed admits “I wanted to dose the world with ginger.” Like all of the company’s sodas, the raspberry ginger ale does not contain preservatives, caffeine, gluten, or GMO’s. It does, however, use real raspberry juice. It’s “a very full-flavored raspberry [soda] with a background of ginger,” Reed says. He also adds that lime is probably the second most noticeable flavor. Speaking of noticeable, you’ve probably heard of Reed’s. It’s headquartered in Los Angeles, but it’s available all over America. If you ever stroll down the organic section of your grocery store, there’s a pretty good chance you’ll find something available from either Reed’s or its sister company, Virgil’s. The company also sells kombucha, ginger chews, and several other beverages. But ginger brews are and always will be the company’s marquee product.

Where to get: Reed’s is one of the most popular craft soda brands in the nation. Start by checking your local health food or all-natural stores, or even the organic section of your favorite grocer. Or you could just use the company’s online store locator. You can buy Reed’s Raspberry Ginger Ale online directly from the company or in single bottles from Soda Emporium.

Nose: Getting a lot of apple and pear notes with a little bit of ginger. This is made with apple and pear juices, so it makes sense, but I’m not smelling raspberry so much.

Taste: Ginger; fruity; floral notes; apple; raspberry; blackberry; mild lemon. First of all, this is extremely refreshing for a ginger ale. Tastes more like a punch with a little oomph instead of a fruit-flavored ginger ale. Reed’s Raspberry Ginger Ale is made with a cornucopia of ingredients and many of them come through. Fruity and floral notes shine the most with raspberry, blackberry, apple, and elderflower being most prominent. For those of you not familiar with the flavor of elderflower, it’s a mild floral taste that usually varies depending on what ingredients with which it is paired. Here it tastes more like rose petal because of the sweetness from the raspberries and apples. The ginger is definitely present, but this is not a spicy beverage at all – more of a fruity summer drink with just a tinge of ginger spice. It hangs out in the background, mostly. The blackberry and raspberry flavors seem to switch out prominence with each sip, while the apple taste always stays on your tongue. You’ll also taste just a litttttttle bit of lemon to give this some light acidity and flavor contrast to the sweeter fruits. Another point I’d like to make: this is a very natural-tasting soda. The fruits taste real. But it also still has enough sweetness to make soda fans happy. All and all, very approachable and refreshing.

Finish: Light carbonation with mild raspberry and lemon notes. The apple is still present too, just not as much as in the body. The finish strips back some of the flavors in the body for a less complex, cleaner end to your sip.

Rating: Reed’s Raspberry Ginger Ale is an excellent fruity infusion to the category, but its flavors may surprise you. If you come into this thinking you’re going to taste a straight ginger ale with some raspberry juice, you’re in for a surprise. There’s lots of fruity and floral notes in this that give it a more complex flavor than you’ll probably expect. But it’s also very light and refreshing, so it’s easy to drink. Besides ginger root, spices, and elderflower, there are five other fruit juices in this recipe. As a result, Reed’s Raspberry Ginger Ale ends up tasting more like a fruit punch with mild spice notes from the ginger. In all honesty, the ginger is not the star of this drink. The apple, raspberry, blackberry, and elderflower flavors are much more prominent on each sip. Ginger plays more of a supporting role in the background with lemon to give the soda’s sweeter side some contrast and tartness. The fruity notes of apple, blackberry, and raspberry work well together to make this soda one that begs for warm weather drinking. I could drink this by the pool with a bunch of babes around. Or I could at least pretend to from my living room. What I’m trying to say is this: the fruit punchiness (yeah, I made it up) of this is excellent. If this was called Raspberry Punch instead of Raspberry Ginger Ale, you’d get no complaints from me. And this leads me to my only complaint – sometimes the fruit overpowers the spice so much that I can’t taste the ginger in this at all. Regardless, the flavor should turn a lot of heads in a positive way. If you like fruiter sodas that taste authentic, this is definitely going to be your thing. It’s also Vegan-friendly if you’re into that sort of thing. I was surprised by Raspberry Ginger Beer’s flavor. It wasn’t what I was expecting, but it was a nice surprise.

Four Stars

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